SMS research suggests that SMS marketing gives you an open rate of almost 95% and a response rate of 45%. That means out of 100 text messages sent, 95 people will read them within the first three minutes. Definitely a tool insurance agents want to have at their disposal! With the popularity of SMS on … Read More
Month: December 2020
Using an Agency Management System over a CRM
Benefits of Using an Agency Management System over a CRM In the insurance industry you are likely going to need either an Agency Management System (AMS) or Customer Relationship Management (CRM) software to manage your book of business. Regardless of the system you use, you need to make sure it is easy to use, can … Read More